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Vyhledávání

HOW DO THE NATIONAL TOURISM ORGANIZATIONS USE THE SOCIAL MEDIA?

Jan Hruška, Martina Pásková

The National Tourism Organizations (NTOs) are key actors of destination management at national level. The complexity and professionalism of their involvement in tourism management has been growing in recent years, both in the field of the destination marketing and in terms of tourism promotion forms, support for statistics and tourism research. An important impetus and new opportunities for the development of NTO’s activities represent new technologies, especially HDR photo and video, panoramic photos, virtual reality and mobile technologies, including extended reality. These technologies change the NTO marketing (Lange-Faria & Elliot, 2012). New technologies are also part of the social media, the most dynamic element of the current NTO marketing and, more generally, the destination marketing at all geographical levels (Kiráľová & Pavlíčeka, 2015).
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EXPLORING THE GIBSON LAW IN CEE COUNTRIES USING A TIME SERIES APPROACH

Marinko Škare, Daniel Tomić, Małgorzata Porada-Rochoń

Sympathetic movement between the nominal interest rate on long-term government bonds and the price level first observed by Gibson (1923) remains an open academic debate. Academic debates on Gibson paradox range from being nothing more than a spurious statistical relation to a fact strongly disputing standard micro and macroeconomic theory. The debate today is revived in a period of historic low-interest rates and deflation in many world economies. Keynes (1930/2011) speaks of the observed relation as the most completely established empirical fact in economics.
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EVALUATION OF THE FINANCIAL AND ECONOMIC DEVELOPMENT OF THE EUROPEAN UNION MEMBER STATES ON BASIS OF MULTIPLE INDICATORS CHANGED TO MULTIPLE OBJECTIVES

Changxing Li

Innovation has received more and more attention in the European Union since adoption of the Lisbon Strategy in 2000. In 2010 the European Commission 2010; European Council adopted a new strategy, Europe 2020, which stressed again the importance of innovations. Therefore it is important to evaluate the current level of the European Union Member States’ technological and economic development as well as its innovations impact on it. Innovation impact on economic development was analyzed by correlating various composite indices with GDP per capita indicator (Fagerberg & Srholec, 2008). The author proposes a conceptual model for economic development evaluation according to a world-system approach. The level of economic development can thus be identified by a system of indicators rather than single one (e.g. GDP per capita).
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ASSESSMENT OF THE IMPACT OF THE INTERNATIONAL TRADE IN AGRICULTURAL PRODUCTS ON THE EU ECONOMIC GROWTH

Rita Remeikiene, Zoltan Rozsa, Ligita Gaspareniene, Jan Pěnčík

According to Shah (2015), economic growth is a primary and crucial aim of national and regional economies. International trade, based on exploitation of the benefits of comparative advantage, is treated as one of the key Determinants of a sustainable economic growth. Being a structural part of the overal international trade, the international trade in agricultural products is an important engine of economic progress. Despite the abundance of the scientific studies proving the positive links between international trade and national and/or regional economic growth (Sun & Heshmati, 2010; Adhikary, 2010; Busse & Koniger, 2012; Fetahi-Vehapia & Sadikub, 2015; Vojtovic, 2016; Kljucnikov & Popesko, 2017; Weng et al., 2017, Simionescu et al., 2017 etc.), the international trade in agricultural products thus far has not earned the sufficient scientific attention.
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PERCEIVED CORRUPTION IN BUSINESS ENVIRONMENT: EXPLORING THE UNDERLYING CAUSES

Marija Džunić, Nataša Golubović

Business environment is An important determinant of national competitiveness and sustainable long-term economic growth. Business environment quality determines the risk as well as returns from investment and therefore affects investment decisions. The business environment is largely, if not totally, beyond the control of the firms and their management. It results from existing political, legal and regulatory framework; macroeconomic policies; institutional infrastructure; social and cultural context within which transactions take place, the quality of physical and social infrastructure and many other factors. Empirical research has shown that corruption represents a serious obstacle to entrepreneurship and business (Kaufmann & Wei, 2000; Meon & Sekkat, 2005). Hellman et al. (2000) consider corruption, in addition to governance quality and state capture, a factor that significantly shapes business environment in transition countries.
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EVALUATION OF THE USABILITY OF SELECTED INNOVATION CONCEPTS FOR MANAGING INNOVATION ACTIVITIES

Jindra Peterková, Šárka Zapletalová

In today’s business world, the only constant is a change, so that the ability to learn, change and innovate plays an important role in business. Enterprises should actively create rules of the game and own future rather than passively react to changes (Mikoláš & Wozniaková, 2009; Merrill, 2015). Proactive behavior, seeking own way (Zelený, 2012) and creating innovator’s DNA is important (Dyer et al., 2011). Innovation and own recipe (Pearl, 2011) for its implementation is a necessary prerequisite for successful business in the highly competitive business environment. For companies’ future existence and development, innovations importance was recognized by a number of business owners and managers, who introduce changes and contribute to the creation of new trends in the business environment.
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SURVIVAL AND LONGEVITY OF FAMILY BUSINESSES: A CASE OF EASTERN BUSINESS CULTURE

Ravindra Hewa Kuruppuge, Ales Gregar

Family businesses all over the world are suffering from long-term survival problems (Miller et al., 2004; Salvato & Leif, 2008) despite financially outperforming in the short run (Dyer, 2006; Villalonga & Amit, 2006). Meanwhile, general business literature agrees that if a business outperforms in accumulating more resources in the short run, it has a greater propensity to sustain in the long run (Efrat & Shoham, 2012). In this case, despite the diverse ideologies, the short term in this paper is termed to be less than three years. The simple question arising from these two research findings is why family businesses are not as sustainable in the long run if they can outperform in the short run?
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CROSS-BORDER ACQUISITIONS IN CENTRAL AND EASTERN EUROPE WITH FOCUS ON RUSSIA VERSUS GERMANY DEALS: AN EMPIRICAL ANALYSIS

Cross-border mergers and acquisitions (M&As) have gained popularity over the last two decades (Erel, Liao, & Weisbach, 2012). They have become a dominant form of foreign direct investment in world economy (Zhu, 2011). Research on this type of expansion strategy, however, has not kept pace with this trend and it is highly fragmented, leaving gaps that need to be addressed (Collins et al., 2009). The area of cross-border acquisitions in Central and Eastern Europe, which is also of interest in this paper, represents such a gap.
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MARKET ORIENTATION OF BUSINESS SCHOOLS: A DEVELOPMENT OPPORTUNITY FOR THE BUSINESS MODEL OF UNIVERSITY BUSINESS SCHOOLS IN TRANSITION COUNTRIES

Maja Rosi, David Tuček, Vojko Potočan, Milan Jurše

Globalization of higher education and, consequently, of business education, is becoming one of the major challenges for the future development of the academic environment, as it accelerates the international dimension of higher education, which is very important to improve the quality of education, research and other higher education services (Jibeen & Khan, 2015). The paper`s research is limited to business education, whereby the term Business School is used for all high level educational institutions that offer study from fields related to Business, Commerce e.g. Economics, Finance, Management (as defined in the Oxford Dictionary). Therefore, terminological limitations should also be noted.
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MEDIATING EFFECT OF PSYCHOLOGICAL CAPITAL ON THE RELATIONSHIP BETWEEN SPIRITUAL LEADERSHIP AND PERFORMANCE

Elif Baykal, Cemal Zehir

The challenging work environment of the 21st century has resulted in a great deal of global, societal and organizational change (Fry, 2003). We are experiencing a global crisis of confidence that has spread among many people and organizations (Parameshwar, 2005). Corporate fraud (Schroth & Elliot, 2002), negativity stemming from the downsizing of companies, anxieties resulting from emerging technologies (Giacalone & Jurkiewicz, 2003), and the financial crisis have affected the way employers see their organizations and leaders. Congruent with that reality, organizations have started to give more importance to positivity and developing strong characteristics of employees, rather than focusing on negativity and weaknesses (Avey, Luthans, & Jensen, 2009). Similarly, academics and organizational behaviour experts started to focus on positivity and positive sides of organizational life. This change in mentality brought about the need for a more holistic leadership style that can integrate minds and souls of people: namely, spiritual leadership.
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