Strategické příležitosti ICT pro malé a střední podniky


Ekonomika a management

Strategické příležitosti ICT pro malé a střední podniky

Jméno a příjmení autora:

Klára Antlová

Rok:
2007
Číslo:
1
Klíčová slova:
small and medium enterprises, information and communication technology, information_x000D_ strategy, corporate strategy
DOI (& full text):
Anotace:
The strategic use of information technology can both threaten and benefit small and medium- -sized enterprises. In this paper, the strategic importance of technology is analysing in light of the …více
The strategic use of information technology can both threaten and benefit small and medium-
-sized enterprises. In this paper, the strategic importance of technology is analysing in light of the
specific of these organizations. Planning approaches are then outlined, focusing on how small
and medium companies can attain a mastery of information and communication technology for
competitive advantage.
Traditionally, information technology was used as a tool for monitoring of a firm‘s internal and
external environment. Today ICT allows the firm to be more active within those environments, and
must be considered as a critical resource. The main strategic importance of information systems is
based on three key conceptual frameworks in strategic theory: the competitive forces framework,
the value chain framework and the market- hierarchy framework.
How can SMEs initiate strategic information systems implementation? The problems with implementation
are different from large companies and require different managerial approaches.
From a strategic and administrative point of view, SMEs are mainly „organic“ in nature and can be
seen as an extension of the owner or entrepreneur own personality. They are typically informal with
minimal differentiations among units. They are often weak in terms of financing, planning, control,
training and information systems, due to chronic lack of resources. On the other hand, smaller
enterprises have their own particular advantages, such as rapid implementation and execution or
decision, market proximity and their capacity for adaptation and short - term reorientation. Some
aspects of this specifity may have a particular effect on the development, introduction and use of
strategic information systems in SME.
Sekce:
Ekonomika a management

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